Do Boond Zindagi Ki to Ab Ki Baar Modi Sarkar: The campaigns that made Piyush Pandey the ‘Voice of Indian Advertising’ | Hindustan Times
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Sat, Oct 25, 2025
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Piyush Pandey and the ads-campagins by him

Do Boond Zindagi Ki to Ab Ki Baar Modi Sarkar: The campaigns that made Piyush Pandey the ‘Voice of Indian Advertising’

Piyush Pandey, a pioneering figure in Indian advertising, passed away at 70 after a month in a coma. Renowned for iconic campaigns like "Mile Sur Mera Tumhara" and "Do Boond Zindagi Ki," he shaped the industry with his heartfelt approach. Tributes from notable figures highlight his lasting impact on Indian culture and advertising.

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