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No-cost EMIs in Flipkart, Amazon sales may cost you more because…

Published on: Sep 15, 2025 01:50 PM IST

Shoppers are rushing to Flipkart and Amazon's festive sales, but no-cost EMIs might seem helpful while quietly increasing your overall spending.

Shoppers are gearing up for Flipkart’s Big Billion Days and Amazon’s Great Indian Festival, set to begin on September 23, a day after new GST rates come into effect. The revised rates are expected to make many products, including electronics and daily-use items, more affordable. But do they really save money, or do they quietly increase your expenses?

The Hidden Cost Behind ‘No-Cost’ Deals

Here’s why no-cost EMIs during Flipkart and Amazon sales might end up costing you more money.(Pexels)

No-cost EMI plans promise to let buyers pay in monthly instalments without extra charges or interest. However, the term ‘no-cost’ can be misleading. Similar to free offers in other markets, such as buy-one-get-one deals or offers on social media platforms, hidden costs often exist. Often, the product price is adjusted to cover interest or fees, so customers may end up paying more than they expected.

Also read: Apple Watch SE 3 price in India: What’s new? Sale date and more

Overspending and Impulse Purchases

Consumers often choose no-cost EMIs because they seem convenient, even if the purchase isn’t urgent. For instance, buying an electronic gadget on EMI during last year’s sale may have seemed cheaper at the time, only to find that the same product was offered at a lower price later. The perception that EMIs offer lower payments can lead buyers to spend beyond their actual needs, thereby lowering their savings and affecting their long-term financial health.

Hidden Costs Behind the Offer

Also read: Thinking of upgrading? Here’s why iPhone 17 is Apple’s best deal right now

Practical Use and Considerations

Even though they are free, EMIs can still offer benefits to those who cannot pay the full amount upfront. They offer flexibility, smaller monthly payments, and quick processing. Certain credit card offers may also provide real discounts on EMIs. However, consumers should weigh the risks, hidden costs, and their financial capacity before opting for these schemes. Therefore, if you plan your purchases carefully, you can avoid unnecessary expenses while making the most of festive sales.

 
Explore everything about the upcoming iPhone 17 ,from the iPhone 17 Pro and iPhone 17 Pro Max to the lighter iPhone 17 Air .Get insights on the iPhone 17 expected price, features, and official launch date.
Explore everything about the upcoming iPhone 17 ,from the iPhone 17 Pro and iPhone 17 Pro Max to the lighter iPhone 17 Air .Get insights on the iPhone 17 expected price, features, and official launch date.
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